CMS for Energy and Utilities to Improve Customer Experience and Enable Self-Service
Deliver self-service portals, real-time updates and connected customer experiences
Progress Recognized in The Forrester Wave™: DXP, Q4 2025
The Forrester Wave™ report provides an independent evaluation of the top DXP vendors in the market recognized for shaping the future of digital experiences.
Progress Recognized in the 2025 Gartner® Magic Quadrant™ for Digital Experience Platforms
Your Challenge
Meeting Rising Expectations Across the Customer Experience
Energy and utility providers are under growing pressure to deliver fast, reliable digital experiences that make it easier for customers to complete essential tasks online. From outage reporting to bill payment and account access, your digital experience needs to reduce friction, support self-service and connect the systems behind every interaction.
Enable Customer Self-Service
Customers expect to handle routine tasks on their own, whether they need to access account information, report an outage, pay a bill or find service updates. When these journeys are incomplete, difficult to use or limited to certain devices, support demand increases and the customer experience suffers.
Deliver Connected Digital Journeys
Customers compare every digital interaction to the best experiences they have elsewhere. They expect fast, connected journeys that let them complete key tasks without switching channels, repeating steps or waiting for support. Meeting those expectations requires consistent, always-available experiences across web and mobile touchpoints.
Scale Digital Services with Confidence
As digital expectations grow, energy and utility teams need a platform that supports new services, content and customer journeys without adding unnecessary operational complexity. Teams need the flexibility to evolve their digital experience over time while maintaining speed, consistency and control.
Connect Legacy and Business-Critical Systems
Many organizations depend on long-standing systems for billing, service management and customer data. When those systems remain disconnected, it becomes harder to deliver accurate information, automate workflows and give customers a consistent experience across channels.
Our Solution
Drive Online Customer Interactions with Sitefinity
Sitefinity CMS helps energy and utility providers deliver secure self-service, real-time updates and connected digital experiences across every customer touchpoint. From content governance and AI-powered search to system integration and personalization, it gives communications, marketing and IT teams the tools to improve service while reducing operational complexity.
Operate on a secure, enterprise-grade, cloud-first CMS built for regulated utilities with 99.95% uptime, built-in compliance and reduced infrastructure burden on IT teams.
Reduce call center demand and improve satisfaction with secure, personalized self-service portals that enable customers to manage account information, report outages, pay bills and resolve issues independently.
Empower marketing teams to deliver personalized, targeted content and messaging using unified customer insights from the native CDP Sitefinity Insight—without reliance on IT.
Help users find accurate answers instantly with AI-powered conversational, context-aware search that surfaces trusted information from across your systems and content.
Integrate with CIS, CRM and billing systems and deliver real-time, multi-channel content with low and no-code pre-built connectors and a flexible, API-driven CMS platform.
Marketing teams manage websites, portals and digital experiences from a centralized platform using structured content, while IT maintains governance, security and architectural control.
Sitefinity in Action: Energy and Utilities
From customer self-service to outage communications and account management, Sitefinity CMS has been proven to help energy and utility providers deliver digital experiences that are easier to manage and better for customers to use.
Why Do Energy and Utilities Organizations Choose Sitefinity?
Energy and utility providers choose Sitefinity CMS because it helps both communications and IT teams deliver better digital experiences with less complexity. From easier content management to flexible integrations, Sitefinity CMS gives teams the user-friendly tools they need to adapt faster as their needs evolve.
“Sitefinity allows our communication department to update the sites themselves without IT intervention and it also provides our customers with a mobile friendly website.”
Administrator in the Utilities Industry
“Within one month of launch, helpdesk requests were down 80% Once stakeholders got comfortable managing their content, and that did not take long, the changes to our internal processes were dramatic. Using simple templates, stakeholders now create their content and put it through an approval cycle—without any IT involvement. Our IT team is free to focus on higher priority development projects.”
Jacqui Safis, eBusiness Solutions Manager, NorthWestern Energy
A Content Management and Digital Experience Leader for 10+ Years
Frequently Asked Questions
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Progress Sitefinity
Deliver better self-service, reduce support demand and improve customer experiences with Sitefinity CMS.