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Sitefinity Insight
Release Notes

New options for filtering contacts

January 11, 2022

We have added three new options for contact search to specifically identify negative matches:
Contacts did not complete conversion,
Contacts did not hit touchpoint
, and
Contacts not matching this persona.

They are available for all Conversions, Touchpoints, and Personas.

You can use these options to narrow down a segment for a potential targeting campaign. For example, you can export all contacts recognized as given persona but not yet converted.

To learn more, see the feature documentation.

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