Sitefinity Insight
Release Notes

Exclude words and phrases from keyword analysis

July 19, 2022

Sitefinity Insight recently introduced AI-based automatic segment discovery based on content that visitors interact with, as well as persona characterization using content keywords most common to the defined personas.

To refine these features, we've added an option to remove words or phrases from the keyword analysis in personas and discovered segments. For cases when the synthesized word clouds happen to include keywords that are trivial, redundant, or not essential for your audience, you can exclude such keywords to make the keyword analysis more meaningful.
We will automatically detect "baseline" keywords for each data center and generate initial exclusion lists that you can then edit and expand as needed.

For more information, see the feature documentation.

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