Expanded content performance reporting and word cloud profile for personas
June 30, 2022
Following our recent release of the Content Performance report presenting visit statistics for pages, documents, and videos, we are now extending the Persona and Discovered Segments reports with top visited pages for the segment. The new report is available under the Pages tab in the respective segment reports. These refined content consumption reports provide further characterization of your Insight segments.
We are also releasing the word cloud profile section of the persona report to all Insight customers. The word cloud profile, available under the Topics tab in detailed Persona reports, represents the keywords and key phrases associated with content most frequently visited by the given Persona segment.