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Integrations

Zendesk Integration for Sitefinity CMS to Streamline Support and Engagement

The Zendesk integration with Progress® Sitefinity® CMS, built through Sitefinity Integration Hub, connects your customer support platform with your digital experience workflows. Keep your support and marketing teams aligned by triggering Zendesk actions based on website activity.
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The Zendesk integration connects your Sitefinity-powered website with Zendesk’s customer service platform, allowing your teams to automate support tasks and use ticket data to personalize content. Whether capturing user requests through forms or updating support tickets based on customer behavior, this integration bridges the gap between customer engagement and resolution.

Powered by Sitefinity Integration Hub, the integration supports bi-directional data flows using a visual no-code interface for marketers and support managers to configure without IT involvement.

What Is Zendesk?

Zendesk is a cloud-based customer service solution that helps organizations manage support tickets, knowledge bases and multi-channel engagement. It's widely used to track user requests, automate support workflows and measure customer satisfaction across touchpoints.

Integration Overview

The Sitefinity CMS and Zendesk integration enables automatic ticket creation from form submissions, content interactions or user actions. You can update user profiles, route requests to the right teams and feed support data back into Sitefinity for personalized content delivery.

The Sitefinity Integration Hub’s drag-and-drop recipe editor makes it easy to set up real-time workflows and data syncs across both platforms.

Benefits

Reduce Response Time

Automatically create Zendesk tickets from website forms or logged-in user interactions to accelerate support workflows.

Align Marketing and Support

Use Zendesk ticket data in Sitefinity to tailor content for returning visitors based on their past issues or support history.

Improve Operational Efficiency

Route tickets to the right departments or agents without manual intervention, saving time and reducing human error.

Provide Self-Service Support

Leverage Zendesk knowledge base articles within Sitefinity to guide users before they submit tickets.

Enhance Personalization

Use Zendesk profile data to show different content in Sitefinity based on user segment, support tier or activity level.

Premade Recipes for Zendesk Integration with Sitefinity CMS

Examples include:

  • Create a Zendesk ticket when a Sitefinity form is submitted

  • Route tickets based on form metadata or site section

  • Update Zendesk user fields from Sitefinity interactions

  • Personalize Sitefinity page content based on Zendesk support tier or open ticket status

Visual No-Code Recipe Editor

With Sitefinity Integration Hub, you can:

  • Choose triggers such as form submission, contact request or login

  • Map Sitefinity form fields to Zendesk ticket fields or user properties

  • Automate ticket routing using metadata or content type

  • Push Sitefinity personalization data back into Zendesk for unified profiles

Common Use Cases

Feedback Collection

Send customer feedback collected in Sitefinity CMS to Zendesk to keep all support data centralized.

Marketing-Support Alignment

Track engagement across both platforms and tailor campaigns based on customer satisfaction or issue status.

Customer Portals

Display personalized content to logged-in users based on their Zendesk ticket status or history.

Website Support Forms

Convert Sitefinity form submissions into Zendesk tickets with assigned agents and tags for fast resolution.

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