Suzanne Scacca
A former project manager and web design agency manager, Suzanne Scacca now writes about the changing landscape of design, development and software.
Articles by the Author
4 Ways to Use White Space Creatively in Web Design
White space is a critical component of everything we design. While there’s a very functional role that white space has to play, we can use it in creative ways as well.
Design & Marketing Trends We’ll See More of in Email in 2026
Email is one of the more effective marketing channels. But that doesn’t mean it will automatically bring you more engagement or conversions. If you’re looking to switch things up in 2026, here are four trends to explore.
Is Your Retail Website Accessible?
Let’s look at the most prevalent accessibility issues in online retail and ways to remove these obstacles from all your users’ paths.
Choosing Fonts for Healthcare Marketing and Branding
Whether you need fonts for your healthcare brand’s logo or the website or app you’re building, there are certain best practices to abide by. In this post, we’ll explore four of the most important characteristics to hone in on in your font selection and usage strategies.
Navigation Design Best Practices for Websites
Website navigation design might seem so intuitive at this point that we may be taking it for granted. Let’s look at how decisions regarding styling, white space, ordering, hierarchy and more can impact the usability and effectiveness of your navigation.
Examples of Web Personalization That Improve Engagement
A personalized web experience doesn’t mean using everything you’ve gathered about someone to greet them by name, summarize their engagement with your brand and so on. Sometimes the subtlest variations in the experience can make a visitor or user feel more comfortable and satisfied.
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