Suzanne Scacca
Freelance Writer & Consultant
Self-employed
Suzanne Scacca writes about web design, SEO, marketing and workflow optimization. Her goal? To help businesses create online experiences that delight and convert in an honest and authentic way.
When she's not sitting at her computer churning out words and websites, Suzanne is a digital nomad who can be found exploring new places with her dog, enjoying the local cuisine and writing short stories.
Areas of Expertise
- SEO
- UI Design
- Ethical Design
- Workflow Optimization
- User Research & Testing
Connect
LinkedIn: https://www.linkedin.com/in/sescacca/
Articles by the Author
A Guide to Google Search Console for Web Designers and Developers
Learn how to set up Google Search Console, a free SEO tool, and make the most of it as a web designer or developer.
Does Your Website Need an Ethical Personalization Strategy?
Hyper-personalization is a big trend this year. While consumers crave personalized digital experiences, it’s all too easy for those experiences to go from feeling tailor-made to creepy and overwhelming. This post will explore why personalization is a good thing and an ethical personalization strategy is even better.
6 Tips for Creating a Multilingual Website or App
If you’re looking to cast a wider net in the pool of global consumers, then a multilingual digital product is a must. This post includes tips on how to create one.
How to Create a Winning Digital Customer Experience Strategy
Considering how time-consuming and expensive it is to try to recover lost business and to attract new customers to replace it, you’re better off creating a great digital customer experience from the get-go. Here are six tips for a killer strategy that keeps your customers happy.
Creative Ways to Use Social Media to Grow Your Web Design Business
Your website is a crucial asset for establishing yourself as a web designer online. However, that alone won’t help you get a huge influx of clients, make professional connections or generate good revenue from your affiliate partnerships. That’s where social media comes into play.
How to Choose the Right Colors for Fintech
The fintech industry has never really been afraid to break the mold or to shake things up. But does the same thing go for using colors in their digital product designs? Or is that a level of disruption that will be too much for their users? In this post, we’ll explore.
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