Tag: marketing
I want to tell you a story
Story time is a very important time in my household. Something that the children always look forward to; a little bit of down-time with mommy and daddy at the end of the day to sit together and share. It's part of our routine and is pretty much non-negotiable. If you can't make story time then...
It’s Emotional
I once asked a sales guy in a mobile phone store how often customers wanted his advice on what phone to choose. Here's what he said:
"Nine out of ten times people's minds are already made up. I can tell them their choice is more expensive than other smartphones, or they'll get better...
Content is King!
COMPTEL Plus is Right Around the Corner
Are you planning to be in San Francisco next week for COMPTEL Plus? If so, don’t forget to stop by the Progress booth, # 714, to chat about end-to-end customer experience management in the communication and media space and hear about...
RE: The wrong marketing for open source
Matt Asay makes a good point in his article on open source marketing, that people generally choose to use open source software because it is cost effective, not because it is...
Also Able to Explore
Latest Stories in Your Inbox
Subscribe to get all the news, info and tutorials you need to build better business apps and sites