John Iwuozor
John Iwuozor is a freelance writer for cybersecurity and B2B SaaS brands. He has written for a host of top brands, the likes of ForbesAdvisor, Technologyadvice and Tripwire, among others. He’s an avid chess player and loves exploring new domains.
Articles by the Author
How AI Is Transforming Customer Segmentation
AI-powered customer segmentation is about understanding users better so you can serve them better as individuals.
The SEO Impact of AI-Driven Content
The future of SEO isn’t either/or, AI vs. human expertise. It’s figuring out how to leverage both for valuable content that readers can find.
What Is Omnichannel Marketing, and Why Does It Matter?
Omnichannel marketing seeks to remove silos and barriers between the channels where your customers find you to provide a more cohesive experience. Here’s why it’s critical for your business.
Streamlining Compliance: How Consolidating Your Solutions into an MFT System Enhances Security and Efficiency
A fragmented approach to file transfer is a compliance nightmare. Managed file transfer software can improve security and efficiency, all while supporting your organization’s compliance efforts.
How to Build a Cohesive Customer Journey Across Channels
A cohesive customer journey involves integrated data and consistent messaging. By mapping out each touchpoint, businesses can identify gaps and opportunities to enhance the experience. Leveraging the right technology is crucial to synchronize efforts across all platforms.
The Hidden Risks of Neglecting Your Data Retention Policy
Learn about the risks of neglecting data retention schedules and how managed file transfer solutions can help organizations enforce retention policies.
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