John Iwuozor

Content Lead

DualEntry

John Iwuozor is a content marketer and strategist who works with high-growth B2B SaaS and media companies. He currently works as Content Lead at DualEntry.

Bio Overview

Over the past five years, he has helped prominent brands and publications including Forbes Advisor, Ramp and Rippling build and scale their content programs. He has a background in mathematics and data science and holds an MSc in Mathematics and Data Science from the University of Stirling. He enjoys experimenting at the intersection of AI and SEO, conducting research, and finding practical ways to improve search visibility and drive growth.

John has also spoken at industry events including BrightonSEO, where he has shared his research and ideas around search and AI. Outside of work, he is an avid chess player and enjoys going down random rabbit holes, whether that means learning about a new subject or building something just because it seems cool.

Areas of Expertise

  • SEO, GEO & AI Search
  • Cybersecurity & Data Governance
  • Enterprise AI
  • Data & Analytics
  • Content strategy & marketing

Credentials & Publications

MSc in Mathematics and Data Science, University of Stirling

Connect

LinkedIn: https://www.linkedin.com/in/john-iwuozor/

Articles by the Author

How IT Teams Can Help Foster a Security-Conscious Culture
To help prevent data leaks, you must train your coworkers to share files more securely. Here are some best practices for teaching employees how to share files without compromising data.
Content Discoverability in an Era of AI
AI is everywhere in content development. What does it mean for marketers and how can we adapt?
Building a Future-Ready Martech Stack with Composability
Marketing technology stacks allow for modularity, scalability and agility. See why composability in martech matters and how to craft your own martech strategy.
Using Secure File-Sharing Solutions to Improve Collaboration and Productivity
Secure file-sharing solutions can help your team strengthen security while collaborating for better productivity.
You Get a CDP! And You Get a CDP! Making Sense of the Very Crowded CDP Space
“CDP” has become a catch-all acronym. Let’s see what customer data platforms are really supposed to offer, and the different types you’ll find in today’s market.
Bridging the Design-Development Gap in CMS Projects
To make your digital experience truly shine through your content management system, your designers and developers need to leverage each other. Here’s what that looks like.
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