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Powerful Connectivity to Google Analytics

Connect to Google Analytics, web analytics service that tracks and reports website traffic, through SQL via ODBC, JDBC and OData. Enable reliable, real-time access to data, creating actionable metrics leading to better customer experiences and improved sales pipelines. Simplify reporting with powerful connectors to analytics and reporting tools like Power BI, Tableau, Qlik and more.

google_analytics

Connect to Google Analytics via

ODBC JDBC OData
Have other Martech data sources?

Learn more how Progress DataDirect supports your needs.

Features

Open

Access valuable data with other business applications to avoid the "silo syndrome" often experienced when using cloud solutions

Codeless Implementation

Optimize performance and compatibility without application changes

High-Quality

Certified DataDirect quality guarantees Google Analytics and application compatibility

Security Vulnerability Response Policy

Upon identification of any security vulnerability, Progress will exercise commercially reasonable efforts to address the vulnerability in accordance with the following policy:

Priority* Time Guideline Version(s)
High Risk
(CVSS 8+ or industry equivalent)
30 days Active (i.e. latest shipping version) and all Supported versions
Medium Risk
(CVSS 5-to-8 or industry equivalent)
180 days Active (i.e. latest shipping version)
Low Risk
(CVSS 0-to-5 or industry equivalent)
Next major release or best effort Active (i.e. latest shipping version)

* Priority is established based on the current version of the Common Vulnerability Scoring System (CVSS), an open industry standard for assessing the severity of computer system security vulnerabilities. For additional information on this scoring system, refer to https://en.wikipedia.org/wiki/CVSS.

Learning & Support

Blog

10 Data Stats for Your Martech Stack

How many marketing tools does your company use? Maybe two or three, right? Not even close!

Read More

Video

Connect and Query Google Analytics Using Tableau

Follow along in this tutorial video to learn how to connect the Progress DataDirect Google Analytics JDBC Driver to Tableau.

Watch Video

Success Story

Toyota Motor Sales

When Toyota Motor Sales introduced Progress DataDirect for ODBC to their intricate data architecture, they saved $100,000 in 24 hours. Learn more in this case study from Progress Software.

Learn More

Success Story

MicroStrategy

MicroStrategy, a leading worldwide provider of enterprise software platforms, needs to sustain its market leadership as customers demand direct access to new types of data sources, such as Salesforce.com and Hive.

Learn More

Tutorial

Connect and Query Google Analytics Using Tableau

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic, currently as a service inside the Google Marketing Platform.

Read Tutorial

Webinar

Shining the Light on Shadow Analytics with Martech Data Connectivity

Shadow analytics presents a real problem for modern businesses. But with so many different martech tools in use and so much data being created, data connectivity obstacles can get in the way of productivity. Join us to see how you can overcome shadow analytics with instant connectivity to vital martech data.

Watch Webinar

Paper

Shadow Analytics: What It Is and Why You Can’t Afford to Leave It Unchecked

Thousands of martech solutions are being introduced every year, which makes it difficult to access the data from these solutions for reporting. Now, employees are going rogue and turning to “shadow analytics” to get what they need. So, what is shadow analytics and what can you do to stop it? Find out in our latest whitepaper.

Download Paper

Connect any application to any data source anywhere

A product specialist will be glad to get in
touch with you