For 24 years, MicroStrategy has stayed ahead of the analytics industry by combining a simple, intuitive user interface design with high levels of system performance and an essentially universal approach to database connectivity. The company has 3,200 employees serving 4,000 customers in 26 countries. MicroStrategy’s relationship with Progress DataDirect has enabled them to provide consistent, high-performance connectivity to a wide range of data sources. DataDirect ODBC drivers serve as the standard for relational database connectivity on the MicroStrategy Analytics Platform™.
The IT world never stays still. Analytics platforms must now embrace cloud-based data sources and even larger and more complex data warehouses, best exemplified by Salesforce.com and Apache Hadoop Hive, respectively. Each data source scenario presents challenges to MicroStrategy’s design principle of enabling drag-and-drop functionality for on-the-fly queries against virtually all data sources. “Our baseline requirement is that our clients should have access to all of the data in their enterprises. We also invest in staying ahead of everyone else with high performing dashboards, reports, and analytics,” said Jochen Demuth, Director of Partner Engineering at MicroStrategy. “Today, with new data sources such as Salesforce and Hive becoming increasingly prevalent, we continue to leverage the DataDirect relationship to adapt while keeping our platform functioning optimally for the end user.”