“For retailers who lack the capability of using information about their card-holding customers and turning this data into tailor-made, individual, shopper-specific propositions – loyalty systems are no more than an expensive gadget.” 1 In my last post, Reinventing Loyalty Programs to Win, we discussed the fact that most loyalty programs in retail fail because they lack vision or […]
Aggregates like count and sum are heavily used in RDBMS. For people learning MarkLogic, the first match for the same set of functions (fn:count, cts:count, fn:sum, cts:sum) are generally not the right choice. Let’s take a look at their lexicon-driven counterparts.
This is the first in a series of three blogs discussing David Gorbet’s “Shape Da Future” keynote address at MarkLogic World 2015. The data word has changed. Data itself is now a commodity, but the technology used to create experiences with it is not. New database technology can now drive tailored, real-time experiences that would’ve […]