A headless CMS decouples content management from the frontend architecture typically required when building websites as a CMS. Instead, it focuses on the backend only, using RESTful APIs to facilitate display on any device.
Companies that produce content know that the result of their hard work is no longer viewed on computer desktop screens alone. So having the ability to display content everywhere, in every kind of medium—think smartphones, tablets, watches, kiosks and various connected devices—is critical. Many think that the right way to do that is to use a Headless CMS that stores content and retrieves it via APIs. In this arrangement, there are various frontends that can be attached to your CMS. It works this way: Every frontend application consumes the data regardless of the technology stack, so your content is decoupled from any platform. The headless (or decoupled) CMS serves as a centralized place where you store your content.
The key here is that a headless CMS requires a robust API. Without it, you limit the channels to which you can push content. Also, your content needs to be stored in a format that allows for reuse in various display formats. There are a few key ingredients in a headless CMS, including:
As a headless CMS, Sitefinity has a number of key advantages, including:
Sitefinity was developed with headless practices from its inception and has long been recognized for its flexibility and for its capability to integrate with multiple technologies. Leading analyst Forrester Research wrote, in “The Rise of the Headless CMS (2016), “this product has a cloud-first approach with a clean API approach and a new architecture that supports both traditional web CMS and third-party needs.”
You can learn how a headless CMS can benefit you with a free 30-day trial of Sitefinity today.
Further Reading: Curious to hear how it works in action? See how Lakeland Health manages 30+ Microsites with a headless CMS.
Alexander Shumarski is a Sitefinity Product Marketing Manager at Progress. He has spent the past 10+ years managing large-scale website initiatives and has deep-dived into online media and e-commerce industries. An adventurer at heart and a power CMS user, he has embarked on a journey to empower marketers to tell compelling stories without reliance on IT.
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