To help you get through the RFP response process more smoothly, we’ve put together this post—and a template! We’ll go over the five steps for writing an RFP response and 10 tips to optimize your chances of winning the bid.
Hyper-personalization is a big trend this year. While consumers crave personalized digital experiences, it’s all too easy for those experiences to go from feeling tailor-made to creepy and overwhelming. This post will explore why personalization is a good thing and an ethical personalization strategy is even better.