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Progress Heads to Vegas for Oracle Modern CX

Progress Heads to Vegas for Oracle Modern CX

March 27, 2015 0 Comments

Welcome to Las Vegas

Progress is attending Oracle Modern CX Conferences

In the constantly changing world of business, one thing is constant—customers decide whether an organization thrives or dies. From marketing to sales to service, the opinion your customers have about your business depends on the experience you provide them. A great customer experience will win you followers for life, but a bad experience will make them leave, never to return. Today, customers demand more than ever, and their impression of the experience you provide is directly related to the speed and reliability of your data connectivity.

This is one of the many reasons why Progress is extremely excited to be participating in both Modern Marketing Experience and Modern Service Experience 2015, part of the Oracle Modern CX Conferences happening March 31st – April 2nd. During these conferences Progress experts will be offering insights into to provide your customers with superior service using data wrangling and improved data access.  This is an unmatched opportunity to network with experts in all aspects of marketing, big data and customer service as well as gain new insights into providing your customers with the best experience possible.

Modern Marketing Experience

Every day, Marketing and Sales Operations professionals struggle with data. Keeping track of data and integrating it across CRM, Marketing Automation and Financial applications, as well as on-premise applications or Excel files is a massive challenge.

At the Modern Marketing Experience, learn how to improve your business relationships through data wrangling. We’ll be showing off our new data preparation tool, Progress® Easyl®.  With Easyl, marketing and sales professionals have self-service access their data, allowing them to:

  1. Connect to data which is spread across the organization, both on-premise and in the cloud.
  2. Combine that fragmented data into a cohesive report that can be used for analysis.
  3. Collaborate with co-workers no matter where they are—without the email feedback loop.

Most solutions require heavy investments in both money and time led by IT departments.  With Easyl, we are putting the power of self-service data integration into the hands of business professionals.

Modern Service Experience

At the Modern Service Experience, our focus is on solving your data pains so you have more time to relax. How will we do that? Simple—Progress® DataDirect Cloud® and Progress® DataDirect Connect®.

Though it is becoming easier and easier to find insights in data through powerful analytics tools, data integration remains a major pain point for many organizations. Right now it is too difficult to access data from behind firewalls and in the cloud in order to fully leverage analytics, BI and visualization tools, leading to the tedious practice of importing and exporting data with Microsoft Excel. This kind of workaround is not only time consuming and frustrating; it is not the real-time experience you should expect from modern BI tools.

In that respect, DataDirect and Easyl are game changers. When it comes to formatting your data and getting what you need out of reporting and into the tools you need Easyl will propel you to new heights, and as a turn-key solution with no coding required, DataDirect lets you spend less time wrestling with your data and more time getting work done.

See You in Vegas!

The Oracle Modern CX Conferences, including Modern Marketing Experience and Modern Service Experience are being held March 31-April 2 in Las Vegas. We hope we will see you there!

Whether you are going or not, make sure to check back next week when we will be posting some highlights from the conference. And remember, free trials of Easyl and DataDirect are always available for you to start solving your data problems now.

Suzanne Rose

Suzanne Rose

Suzanne is passionate about promoting the Progress Data Connectivity and Integration business and corporate initiatives through social media and other marketing channels using extraordinary and compelling content and effective metrics. She is also team lead for DCI content developers, new hires and interns.

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