“U.S. Internet users belong to more than 13 loyalty programs, on average, according to brand loyalty data analyzed by eMarketer. But only 50% of users are active members.” 1 In Retail, few issues differentiate the winners from the losers more clearly than successful loyalty and rewards programs. Perennial winners at Retail loyalty programs, such as Kroger […]
In part 2 of his data performance series, Jesse Davis describes how high-performing data connectivity determines success in an increasingly digital world. Also read part 1 of the series:...
“Think about our big data projects. We know that in the same way that the National Weather Service or the development of GPS and satellites created entire new ways that people organized their lives, that in healthcare, for example, there are going to be transformations taking place because of the ability to collect and analyze […]
What is Semantics and why should you use it? In this infographic, we answer those questions and also provide an example of one of our customers using semantics to model complex relationships in their data. Please take a look, share it, and download the SNL 40 app to see semantics in action! View and Download […]