Adam Bertram
Adam Bertram is a 25+ year IT veteran and an experienced online business professional. He’s a successful blogger, consultant, 6x Microsoft MVP, trainer, published author and freelance writer for dozens of publications. For how-to tech tutorials, catch up with Adam at adamtheautomator.com, connect on LinkedIn or follow him on X at @adbertram.
Articles by the Author
Finding That Needle in Your Media Haystack: AI-Enhanced Image Search Changes Everything
Natural language media search in Sitefinity CMS transforms how marketing teams locate images, replacing metadata guessing games with intuitive descriptions that actually find what you need.
Personalization Fatigue: When Your Customers Want Less ‘Personal’ and More ‘Person’
Your customers are exhausted by hyper-personalization that feels more like surveillance than service. Here’s how to create experiences that respect the human behind the data.
MOVEit Macro Magic
Master MOVEit macro magic to transform tedious file transfers into automated workflows. Learn how financial institutions leverage macros for compliance and efficiency gains.
Financial Data Files: Where Banks Are Still Using the Digital Equivalent of Armored Stagecoaches
In an era of advanced cybersecurity, many financial institutions still move sensitive data using outdated transfer methods. It’s time for a modern approach to financial file transfers.
The OWASP Top 10: Your File Transfer’s Most Wanted List
Beware the dangers of these 10 digital offenders of the Open Web Application Security Project. The MOVEit Cloud Web Application Firewall (WAF) functionality can help bring them to justice.
The Future of Data Privacy and Its Impact on Marketing
Think privacy policies and cookie banners are enough to win customer trust? Think again. Learn how to transform data transparency from a legal obligation into a competitive advantage.
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