Adam Bertram

Adam Bertram is a 25+ year IT veteran and an experienced online business professional. He’s a successful blogger, consultant, 6x Microsoft MVP, trainer, published author and freelance writer for dozens of publications. For how-to tech tutorials, catch up with Adam at adamtheautomator.com, connect on LinkedIn or follow him on X at @adbertram.

Articles by the Author

The False Economy of Cloud Agents Why On-Prem Ended Up Cheaper
Ad-hoc file transfer setups create hidden costs many teams never calculate. Here’s how to evaluate your true TCO and pick the right MFT architecture.
10-Step Data Sovereignty Checklist for Secure Managed File Transfers
A 10-step checklist for IT leaders to help design sovereignty-aligned file transfer environments using hybrid MFT deployments.
Content Velocity vs. Content Debt: The Real Math Behind Publishing Speed
It’s time to figure out the cost of maintaining the content your team is pressured to keep producing. Velocity isn’t as important as value.
Applying the 80/20 Rule to Secure File Transfer: Prioritizing Critical Data Movement with MFT
The Pareto Principle (80% of outcomes stem from 20% of causes) provides a framework for prioritizing security resources where they'll have exponential impact.
What’s the Right File Transfer Automation Approach Based on Your IT Environment
When data is everywhere, a hybrid managed file transfer system can help organizations handle that complexity.
The Cookie Apocalypse Survival Guide: First-Party Data Strategies for 2026 and Beyond
Ready to embrace first-party data capabilities? Start with a data audit, create consent mechanisms and evaluate CDPs based on verifiable features.
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