On January 12, 2016 Microsoft ended support for older versions of Internet Explorer (IE) and stated that only the latest version, IE 11, will continue to receive security updates, compatibility fixes and technical support on Windows 7, Windows 8.1 and Windows 10. In light of this Microsoft decision we have ...
This post is part of a series about tips to improve personalization (read post 1 and post 2).
If you tackle personalization in a one-off fashion, such as targeting just one banner to one persona, the process is relatively easy. However, once the analytics prove this has been successful ...