Tag: Branding

Website Color Palette Inspiration for Credit Unions
Blue is by far the most popular color used by financial institutions, likely because it conveys dependability and professionalism. While you’ll see some blue in these five credit union sites, you’ll also find some really creative and memorable color choices.
Popular Typography Trends in Web Design Right Now
This year, we’re seeing a ton of creative choices when it comes to typography in web design. In this post, we’re going to look closely at four trends that are popular right now, including lowercase headings, dainty details, maximalism and illogical italics.
How to Come Up with the Right Style for Your Brand Imagery
Imagery plays an important role in establishing the look, personality and even trustworthiness of a brand. But with so many tools out there to help you curate or create imagery, where do you start? These three steps can help you find the right graphics for your brand.
3 Research-Backed Tips to Make Your Brand More Memorable
Stories, familiarity and curiosity can help stick your brand in the memory of your prospect for when they’re ready to engage.
The New Rules of Brand Consistency in the Age of AI Search
Brand consistency has always mattered, but with AI search now driving first impressions, this importance is amplified more than ever. If LLM inputs are inconsistent, the output will be too.

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