Sitefinity
Sitefinity 15.4 Update: AI-Ready CMS Features That Help Marketers Get Things Done
March 31, 2026
AI discovery is replacing “10 blue links.” This post breaks down what’s new in Sitefinity 15.4—AI-friendly structured content, built-in SEO and Brand Agents, RAG retrieval and dynamically generated experiences—so your content stays visible in both search engines and AI assistants.
Upgrade Sitefinity Without Touching a Test Script. Meet the AI Upgrade & Testing Agents
Meet the two standalone AI agents built to take the complexity out of Sitefinity upgrades—one guides the transition, one tests it.
Ethical and Operational Risks of Agentic AI in CMS
While Agentic AI in CMS has great potential to transform your workflows, it comes with risks too, so a thoughtful, proactive approach is best.
Your Analytics Dashboard Is Gaslighting You: Finding Metrics That Matter
Vanity metrics don’t actually help you strategize your content. A structured framework like AARRR or HEART helps add dimension, and a CDP with AI-powered optimization helps illuminate the path forward.
AEO, GEO & SEO: What’s the Difference?
While the purpose of each of these optimization techniques is to improve brand visibility in search results, they target different aspects of the search engine results page. So, which should you use?
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