Creating a steady stream of engaging, high-quality content is crucial for any business looking to attract, convert and retain customers. But as your content operations grow, managing the end-to-end workflow can become complex and time-consuming.
Marketing privacy laws like GDPR and CCPA have evolved to give consumers greater control over their personal data. Understanding this evolution in the digital marketing landscape is critical for supporting compliance efforts and preserving customer trust.
Looking for a way to better evaluate your marketing content? Consider content scoring. With content scoring, you’ll be able to give an unbiased quantitative score to each piece of content you create, which will make it easier to find out what’s working and what’s not in your marketing strategy.