MarkLogic

There is no doubt about it, for media and entertainment companies 2015 was the year of the customer. From professional publishers to mammouth entertainment companies like NBC, presenting “content in context” was a winner with customers.

German philosopher, Arthur Schopenhauer once said, “All truth passes through three stages. First, it is ridiculed. Second, it is violently opposed. Third, it is accepted as being self-evident.” When it comes to NoSQL, it appears that Oracle is trying to cover all of the bases. In a recent eWEEK article outlining a perplexing argument against NoSQL, Oracle ridiculed NoSQL, […]

Now that Thanksgiving, Black Friday and Cyber Monday have all been crossed off the calendar, and the Christmas cards have been written, it’s time to look forward into 2016 and have a flutter or two and what challenges our industry will face next year.

The Holy Grail of retail is personalization. But it tends to be more of an aspiration than an achievement. These five steps let you reverse fortunes in months not years — by focusing on the start of your customer’s online retail journey and taking a few innovative approaches. PS. No invasive work required.