Discerning Eyes …

Discerning Eyes …

Posted on February 09, 2013 0 Comments
Person using a tablet

MLWAdsWeather channel screenshotWhere there is Big Weather there is Big Interest  — and for discerning eyes, MarkLogic World’s Big Data Nation is right there too.

These are just two of the sites that featured ads for the premier April 8-11 event.

While it is not possible at time of reporting to note how many eyeballs saw the ad, Business Insider reported that with Hurricane Sandy sites like FlightTracker and Weather.com saw lifts of 30% more traffic with impending Big Events.

If you’ve had it with snow, rain, hurricanes and everything else in Mother Nature’s arsenal, book your flights now for MarkLogic World in Vegas — forecast is for the mid 70s.

Diane Burley

Responsible for overall content strategy and developing integrated content delivery systems for MarkLogic. She is a former online executive with Gannett with astute business sense, a metaphorical communication style and no fear of technology. Diane has delivered speeches to global audiences on using technologies to transform business. She believes that regardless of industry or audience, "unless the content is highly relevant -- and perceived to be valuable by the individual or organization -- it is worthless." 


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