Need for Speed in Business Analytics – the Role of Middleware

Need for Speed in Business Analytics – the Role of Middleware

September 30, 2013 0 Comments

Role of MiddlewarePeople are looking for a Business Intelligence solution that will allow them to quickly analyze data. Most analysts don’t care where the data is stored – they care about getting the right results fast. BI solutions providers are making their best to make it happen for their customers, without bothering them too much about the technical details.

But behind every successful Business Intelligence solution is a piece of middleware that makes it happen. That’s were DataDirect steps in with our ODBC and JDBC drivers.

Why ISVs choose us?

It is often neglected that the bottleneck for quick access to your data is hidden in the middleware. It’s one of the reasons why our ISVs leave it up to us. Our drivers are robust, we are even an industry standard for performance! Couple this with excellent customer support (94% customer satisfaction), chuck in application fail over, versioning and bulk load, and it's no surprise that over 400 Software Vendors embed our drivers, which include the top 10 enterprise software vendors in the world. We could keep on bragging and say that 98 of Fortune 100 companies are our customers, but of course, we would never do that.

See why Trillium Software chose Progress Software

Real-time Business analytics for everyone….

But what about the business analysts I talked about in the beginning? If the native driver is not robust enough for any reason, you can always opt for a third party driver, such as ours. Especially if your company has various data sources and different database versions. We make things simply work. No wonder we have the only ODBC driver for SQL Server recommended by IBM Cognos.

How can we help?

We have been in the middleware industry for over 20 years. We help our customers, both direct and indirect, by:

-        Increasing application performance for real-time analysis of various data sources

-        Supporting various database vendors, including versioning

-        Offering SQL access to non-SQL data sources (, Hadoop Hive, Cloudera Impala)

-        Providing multiple platform support

If you want to see how we could help you to access your data, you can simply try our trial driver here.

Any questions? Contact us, ask us here or at @DataDirect_News. We are always happy to help.

Zlata Palkovicova

View all posts from Zlata Palkovicova on the Progress blog. Connect with us about all things application development and deployment, data integration and digital business.

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