I haven't been writing much (here) lately but, well, I've been thinking of writing.
The process is weird. Topics come into my head often enough but I talk myself out of sharing. I'm not sure how useful they are or how biased I'd sound.
I'm working on the outline for training materials integrating Sonic and Actional, and I had to explain Actional Business Processes (tracking of) to some new people.
As I did that, I remembered hearing a prospect earlier this week say "Actional sounds good but really functions more at an IT level, we're interested in monitoring at a business level."
I must admit my bias but Actional not only monitors at a business level, but we tie it back to the IT level, to achieve two great benefits:
My definition to the training team earlier today went something like...
You saw our press release earlier this week about Q1's results. Actional rocked, again.
It's because we do some really unique, creative and relevant stuff, like business process visibility.
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