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NBCUniversal, Warner Bros., USC: Using Metadata to Drive a New User Experience

May 11, 2016

Presenters: Eddie Lee, VP, Technology, NBCUniversal Rajiv Lund, Manager, Technical Architecture, Warner Bros. Erik Weaver, Project Lead, Production in the Cloud, Entertainment Technology Center, University of Southern California Moderator: Matt Turner, CTO, Media & Entertainment, MarkLogic

Metadata is becoming ever more important, particularly in the media and entertainment industry. Without metadata, there is no way to keep track of the thousands of assets that are critical to the business. This session focuses on the challenges businesses have had with managing metadata using traditional tools, why that problems is coming to a head, and how they approached the problem differently with MarkLogic.

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