Personalization and Tracking consent API

Personalization allows different content to be served to different types of users (user segments). You can build set of rules on which the user segments are based. You can then create different versions of the pages of your website.

You must first create the user segments and then personalize your pages. User segments are defined by particular characteristics, such as location or IP address. You can then use the preview tool to view the website from different user perspectives.

This section contains

Implement personalized widgets
Personalize any Sitefinity CMS MVC widget to create different widget versions for different audience segments.
Use the geo location API for personalization
Sitefinity Personalization module retrieves geolocation data based on the IP of the visitor currently browsing the site. This enables you to specify different personalization criteria based on visitor location, for example, city, country, and so on.
Create custom personalization criteria
This tutorial demonstrates how to create custom personalization criteria in cases where the built-in personalization criteria are not sufficient to match your specific needs when creating user segments.
Configure external system to work with the Sitefinity tracking cookie
Ensure that the third-party solution handles this cookie and sets it to reflect the user consent correctly
Manually delete tracking cookies
If the visitor does not consent to tracking, you must delete tracking cookies manually
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