Working with Sitefinity partner, Arekibo, the team harnessed Sitefinity to develop a modular/component structure to manage shared content across the site, from FAQ’s and safety, to travel information. This allowed Dublin Airport to centrally manage and update its content and easily distribute it across channels, including web and mobile.
“The platform has delivered the scalability, feature set and product roadmap that has enabled the Airport to continuously deliver an integrated suite of services,” said Fergal McHugh, Head of Strategy, Arekibo.
Key integrations with third-party systems spanned APIs managing flight information—including arrivals and departures, and integrating API’s to book parking, fast track through airport security and lounges. Sitefinity even connected with its multi-campaign marketing platform. The new website content and design was also coordinated with its revamped mobile app, streamlining the customer journey across desktop and mobile to deliver a true omnichannel experience.
The project further addressed key areas of concern including load balancing, roles and permissions, content analysis, personalization and workflows.