On an extremely tight timeline to launch a new site with comprehensive information about the new company and its full solution set, the Alvaria implementation set a record for Progress as it was up and running in just eight weeks from the time the CMS instance was installed. The website provided a refreshed design with a more contemporary look and feel, interactive content and integrated the blog content into the website, which was very important, both from an SEO and user experience perspective.
Part of the reason the site development progressed so quickly was because of the assistance of the Progress Professional Services team, who established the base site infrastructure and developed key content elements, and the intuitive nature of the Sitefinity platform that allowed the Alvaria development team to get quickly up to speed. Beth Zindel, Director – Digital Marketing, Alvaria explains, “The ability to very quickly localize and maintain multi-language versions of the website was huge. That was one of the things that we liked about Sitefinity and it was a key driver for us. We couldn't move to another platform that didn't have that sort of very robust multilingual support. Sitefinity was a lot more cost effective than other tools, and it had all the capabilities we needed.”
Sitefinity facilitates quick and easy management of multiple versions of the website, with a very straightforward process for content localization. As Stephanie Wink, Manager – Web Production Services, Alvaria notes, “One of the things we really liked about Sitefinity is how easy it is for non-developers or coders to use the site. I'm not anywhere near a developer level, but I even find that things that I used to have to go to developer for that I can now take on my myself based on the layout grids and the content. The content layout is easy to use, and we’ve been able to expand the number of people who help with the website with minimal instruction.”
Sitefinity works smoothly with other tools Alvaria uses, including Salesforce Pardot, which collects the information from form completions and passes it on to the Sales and Marketing teams and the Alvaria Cloud chat tool, deployed in multiple languages.