Banca di Asti Modernizes Institutional Website with Progress Sitefinity CMS
Industries:
Financial ServicesProducts:
SitefinityChallenge
Banca di Asti needed to replace fragmented navigation, manual publishing workflows and limited accessibility features with a modern platform that balanced regulatory governance, usability and scalability while improving consistency, performance and search visibility across its institutional website.Solution
- Implemented reusable component-based templates for consistent, accessible page creation
- Introduced governance-ready publishing aligned with banking compliance expectations
- Delivered scalable Sitefinity CMS foundation supporting performance, SEO and cross-device experience
Result
- Increased page depth and time spent on site after launch
- Improved keyword rankings and overall domain visibility in search results
- Accelerated page creation through reusable templates and structured workflow
Full Story
Challenge
As Banca di Asti prepared to redesign its institutional website, the organization faced a familiar but complex set of challenges common across regulated financial institutions. The existing platform struggled to balance governance requirements with usability expectations, making it difficult to maintain consistency while evolving the customer experience.
Navigation patterns varied across pages and sections, creating a fragmented user experience that reduced clarity and slowed content discovery. Editorial teams relied on manual publishing workflows that limited agility and increased production effort. At the same time, accessibility requirements were becoming more demanding, requiring scalable implementation across templates and content structures.
The bank also needed stronger technical foundations to improve search visibility and performance. As content volumes increased, maintaining consistency across pages while supporting regulatory alignment became increasingly difficult.
Most importantly, Banca di Asti required a digital platform capable of supporting both immediate redesign goals and long-term evolution. The solution needed to combine strong governance controls with intuitive editorial workflows—without compromising accessibility, usability or time to market.
Sitefinity CMS offered the right balance of usability, governance and flexibility for future evolution.
Bruno Corradi
Engagement Manager & Project PM at Triplesense Reply
Solution
Banca di Asti partnered with Triplesense Reply—a global agency with deep expertise in creative and design services with a proven track record delivering digital platforms in regulated environments—to implement Progress Sitefinity CMS as the foundation for its redesigned institutional website.
Together, they delivered a structured, scalable platform that enhances clarity, accessibility and long-term digital evolution.
The project introduced a redesigned information architecture that improved navigation and content findability across the site. A component-based design system enabled reusable templates and consistent presentation patterns, allowing teams to maintain alignment across sections while accelerating page creation.
Editorial workflows were simplified to reduce manual effort and streamline publishing processes. This helped balance strong governance requirements with usability for content teams operating within regulated banking environments.
The platform implementation was structured around four strategic pillars: easy access, ongoing support, dynamic content and trust-building tools. Together, these elements helped create a modern, inclusive digital experience aligned with customer expectations and institutional requirements.
Sitefinity CMS provided the technical foundation required to support security, scalability, SEO optimization and seamless cross-device experiences. The solution was delivered end-to-end by Triplesense Reply—from strategy and UX/UI design through content modeling and technical implementation—promoting alignment across business and technical stakeholders.
Result
Following the launch of the new platform, Banca di Asti achieved measurable improvements across both user experience and internal editorial operations.
User engagement indicators showed stable growth consistent with long-term performance trends, alongside qualitative improvements in interaction behavior. Page depth increased and users spent more time exploring content across the institutional site. Domain visibility also improved significantly, with more keywords ranking in search engine results after go-live.
Technical performance metrics confirmed the strength of the new implementation. The site achieved excellent Google Core Web Vitals scores across both desktop and mobile environments, demonstrating strong results in loading speed, interactivity and visual stability.
Internally, the new component-based architecture transformed editorial workflows. Teams can now create pages faster using reusable templates, reducing production effort and minimizing rework. Accessibility requirements are embedded directly into both design and publishing processes, supporting consistent compliance across content.
These improvements established a scalable digital foundation that supports continued evolution of the bank’s institutional experience.
In banking, governance, user roles and secure publishing workflows are critical. Sitefinity CMS supports enterprise security expectations while enabling efficient editorial operations.
Bruno Corradi
Engagement Manager & Project PM at Triplesense Reply
