Tuesdays with Trailblazers ft. Jay Sanderson Customer Architect, Senior Principal at Progress
External url :
https://martechedge.com/video-podcast/tuesdays-with-trailblazers-ft-jay-sanderson-customer-architect-senior-principal-at-progress
Source Name :
MartechEdge
Date :
Jan 14, 2025, 05:00 AM
In this video podcast, we dive into the world of AI in marketing. Our guest shares valuable insights on how AI tools like propensity scoring can help marketers predict customer behavior, create targeted engagement strategies, and navigate the challenges of AI integration. We also explore future trends, user experience in AI-driven marketing, and lead scoring models.
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