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Techstrong.ai

Scaling AI to the Enterprise

March 27, 2026

Emerging from Disruption and Running with the IT Crowd

Nov 2, 2020, 15:52 PM
External url : https://customerthink.com/emerging-from-disruption-and-running-with-the-it-crowd/
Source Name : CustomerThink
Date : Oct 31, 2020, 06:00 AM
The importance of developing compelling and engaging customer experiences does not rest solely on marketing teams. Instead, it relies heavily on the tight coordination of marketing and IT collaborating for a single purpose. No matter where you sit, understanding your customers’ engagement with your company is essential for success. One of the latest corporate trends is marketing and IT teams aligning closer together to create, develop and deliver digital experiences.