You can add custom contact properties to the list of predefined ones displayed by default in the contact profile. You do this by adding the so-called key properties:
NOTE: You must make sure Sitefinity Insight matches the name of the new property with the key with which data is passed. For example, if you are passing the date, on which users register on your site, with a key named CreationDate, you need to name the new contact property CreationDate, as well.
No matter how you add custom contact properties, you can see them in the following screens:
NOTE: You access contact profiles from Audience -> Contacts.
NOTE: Not all contact properties can be used for segmentation purposes since they do not bring any segmentation logic, for example First name, Street address, and others.
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