Digital Levels the Playing Field for Small Firms and Independent Advisors

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Kevin Hourigan

Bayshore Solutions

Aspire Financial Services recognized that to grow it needed to re-define not just how it worked but also provide its retirement planning community with high-quality digital solutions. Their goal was to grow substantially and sell the company within 5 years.

Aspire partnered with Bayshore Solutions to build an innovative web presence. They consolidated 10 websites into one, added tools to increase customer engagement and conversion, and created an internal sales portal for improved communications with core stakeholders.  The result: in the first quarter alone, Aspire saw a 193% increase in website visits and 385% increase in mobile experiences.  Time on site increased by 79%.  With the digital transformation, Aspen hit all its goals and within five years, it sold the company for 7.5 times its previous market value.

Speaker

Kevin Hourigan

President and CEO, Bayshore Solutions

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