Expert Insight

Colleen Smith

Colleen Smith

Vice President, Software as a Service (SaaS)

As the vice president of SaaS, Colleen Smith is responsible for developing the SaaS/Cloud strategy, marketing initiatives, and assisting our application partners in the execution of their SaaS business in the Cloud.  

Smith joined Progress Software in 2005 with over 20 years of software and technology experience. She develops key strategies and business opportunities for Progress Software around all of the firm’s SaaS Channel and business initiatives. Smith is a former AMR Research analyst and is an accomplished industry speaker. She has garnered numerous industry accolades for her channel leadership and role in developing the SaaS market, and has been named a CRN "Channel Chief" for four straight years (2007-2010). Smith was also named one of the top 100 Women in the Channel by CRN in 2009 and 2010.

 

Contracts And Set-Up Fees: How You Can Profit From The SaaS Business Model?

Presented By Colleen Smith

Progress Software kicks off a three part Q&A podcast series with Colleen Smith, SaaS expert, to address the most frequently asked questions by our application partners as they consider moving their software applications to an On Demand SaaS offering.

» Listen Now

Technical Concerns: Does SaaS Involve Reengineering Your Traditional Applications?

Presented By Colleen Smith

Progress Software kicks off a three part Q&A podcast series with Colleen Smith, SaaS expert, to address the most frequently asked questions by our application partners as they consider moving their software applications to an On Demand SaaS offering.

» Listen Now

SaaS vs Traditional On-Premise Implementations

Presented By Colleen Smith

Progress Software kicks off a three part Q&A podcast series with Colleen Smith, SaaS expert, to address the most frequently asked questions by our application partners as they consider moving their software applications to an On Demand SaaS offering.

» Listen Now

ISVs Winning with SaaS

Presented By Colleen Smith
Opportunities abound for independent software vendors (ISVs) that comprise what some term "The Long Tail" of the industry. Colleen Smith discusses trends and best practices for Software as a Service (SaaS) with Interarbor Solutions' president and principal analyst Dana Gardner.
» Listen Now

SaaS Heads Toward Vertical Business Networks

Presented By Colleen Smith
Colleen Smith, Vice President of SaaS for Progress Software, recently joined Krissi Danielsson for a discussion on the SaaS trend for vertical business networks.
» Listen Now

Exporting your SaaS Application in Emerging Markets

The speed to market, cost and functionality of SaaS applications are the catalysts of change in emerging markets across the globe. ISVs looking to expand their reach and create new revenue streams can do so quickly by changing to a SaaS business model. This session will discuss:

  • The challenges and opportunities in entering new markets
  • Identifying and targeting new markets with your SaaS offering
  • Tips for creating a SaaS application that appeals internationally

Sales Compensation for SaaS Providers

When new models of software delivery are added to the mix, compensation models become difficult. Sign up for this session to learn:

  • How to align sales behavior to corporate goals
  • Tips and best practices for compensating your sales force including creating a commission formula
  • Ways to rethink your sales team and their roles and responsibilities to adapt to SaaS

Pricing your SaaS Application

SaaS requires a completely new way to think of things like pricing models and application development. The session will cover:

  • SaaS pricing best practices
  • How to align price with customer value
  • The revenue potential with SaaS
  • How SaaS applications can sell themselves

Modernizing Your OpenEdge Application with BPM

Listen as Progress' Colleen Smith and Dr. Ketabchi explain how you can process-enable your OpenEdge application to be more competitive and position your customers to be more successful in their markets.Start transitioning your business into an efficient BPM environment.

Billing Before Beta - Monetizing Your Offering

SaaS applications have unique billing requirements that exceed the scope of most traditional billing solutions. Careful planning is required to successfully manage subscriptions, payments and billing processes of the recurring business model. View this webinar to learn what the key issues are for SaaS billing,to find out what works and why and to see a demonstration.

Virtual Appliance-based SaaS Deployment Model: Is It Right for Your Business?

The webinar discusses how you can easily expand your application deployment options to help you achieve new market opportunities. You will hear how Progress Software partner QAD recently expanded its offerings to include: On Premise, On Appliance and On Demand to its product roadmap to simplify deployment and maintenance for its customers.

SaaS On Demand Delivery - The Right Solution for a Challenging Economy

Recently, Progress conducted an online, global Empowerment Webinar entitled: SaaS On Demand Delivery - The Right Solution for a Challenging Economy. More than 150 Partners from around the world participated in the Live Webinar that featured Colleen Smith -- a noted SaaS speaker and Director of the SaaS Program at Progress Software.

Pricing Your SaaS Offering

Pricing has always been a concern for Software providers, view this webinar to learn how to price your SaaS offering.

New Empowerment Webinar Archive: Building a Compelling SaaS Story for Your Prospects

This webinar, presented by Colleen Smith, Director of SaaS at Progress, will update you on the latest trends and evolutions in the SaaS market and help you to develop a strategy to launch your SaaS offering into a new or existing market. This session has been designed to help you achieve your objectives by determining the key elements and critical path involved in such growth.

OpenEdge Reference Architecture (OERA) for SaaS

Designed to help you accelerate your technology initiatives, this Application Modernization series will cover three areas of focus-User Interfaces (UI), Integration and Interoperability, and OpenEdge Reference Architecture (OERA) for Software as a Service (SaaS)-giving you the opportunity to choose the information that is most compelling and relevant to your needs.

 

SaaS Resources

saasTo help you become a successful player in this fast growing business opportunity and launch and run a future-oriented SaaS business in addition to your existing business model, Progress provides a wealth of resources and support to meet customer needs, grow and sustain a profitable business, and achieve long-term business goals.

SaaS Business Model Overview