The new Cornerstone website was an immediate success with users, with the League exceeding several key goals and metrics, including:
• 9% increase in users and 11% increase in new users
• 9.5% increase in sessions and 2.9% increase in session duration
• 30% increase in pageviews and 18.5% increase in pages per session
• 10.25% reduction in bounce rate
The website redesign project did much to improve the speed and design of the website, while also allowing website administrators the option to use an older framework to maintain their legacy functionality.
“We’ve been able to modernize the look and feel thanks to the layout features we now have access to. The content types have helped us rethink how we deliver content on the website and have made the website more dynamic overall. The content has been much easier to update, and we’ve been able to cross-promote easier using the Sitefinity features. It’s helped us organize the large amount of information that we present,” said Wood.
Next up, the League will launch its new SCMS.coop website and integrate it into its web ecosystem.
About Cornerstone League
Cornerstone League is the nation’s largest regional credit union trade association, serving approximately 450 credit unions in Arkansas, Oklahoma, and Texas. Cornerstone exists to advance the success of credit unions in the region through legislative and grassroots advocacy; regulatory and compliance support; training, educational, and networking opportunities; essential communications related to news and information affecting the credit union industry; and other products and services that establish Cornerstone as the essential partner for credit unions. For more information, visit cornerstoneleague.coop
About Vanguard Technology
As your organization grows and evolves, your website should as well. Vanguard Technology has been working with clients to create beautifully designed, impactful websites for that fit their needs and budget for over 20 years.