Using the Kinvey platform, Hello Tractor was able to get its innovative tractor sharing app to market in just 2.5 months. With Hello Tractor, tractor owners have much higher visibility into the location of their tractors and what they’re being used for, offering greatly increased security.
Since first deciding to sell the technology standalone, Hello Tractor has captured 75% of the Nigerian tractor market and has a major foothold in Kenya and Ghana as well. To date, the largest Hello Tractor account is worth over $6 million—without Kinvey, Hello Tractor may not have made it to market on time with the technology to capture this business.
Moving forward, Hello Tractor plans on further enhancing the app with new features. Just recently, the app introduced weather forecasting, which enables farmers to schedule their rentals more effectively and minimize downtime due to inclement conditions.
“If we can get our technology onto as many tractors in sub-Saharan Africa as possible, we can confront food insecurity in that region and improve the livelihoods of hundreds of millions of people—and that backend work is now being powered by Kinvey,” Oliver said.