In the NFL, the Green Bay Packers are synonymous with excellence, with 13 league championships and even more playoff appearances. However, when it came to the brand’s digital presence, the Packers had trouble matching their on-field achievements.
Not willing to settle for less, the Packers tackled the issue head on and reimagined their entire digital experience, resulting in a 55% lift in website traffic and an 18% improvement to retention rates.
Join us for a webinar on Thursday, 14 September at 14:00 BST to learn how the Packers were able to reinvent their fan experience—and discover how you could do the same as well.
This webinar, hosted by Progress and web content marketing specialists TEEC, will cover how the Packers used Progress® Sitefinity® CMS to craft a new mobile-first fan experience, featuring:
Register today and find out how you can deliver better fan experiences.