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How Awareness and Lead Generation Marketing Differs
June 24, 2015
What’s the difference between awareness and lead generation marketing strategies and metrics? Why bother with awareness marketing at all?
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Hackers vs. Small Business
Recently, I came across an article in the Wall Street Journal about hackers stealing money and other information from small businesses and the lawsuits that typically...
Environmental Progress
We typically use this blog to talk about the importance of integrated development environments or operationally responsive environments. But just in time for Earth Day, today I want to focus on another type of environment. Our global headquarters in Bedford, MA recently earned LEED certification...
Q&A with Our Very Own Channel Chief
As was mentioned last week, Bob Palumbo, Vice President of Channel Marketing for Progress, has been named one of CRN’s 2012 Channel Chiefs. I...
Channel Chief, Again
We're quite proud that our very own Bob Palumbo has once again been named a Channel Chief of the Year by CRN Magazine. This prestigious list of the most influential leaders in the IT channel...

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