Company and Community
How Awareness and Lead Generation Marketing Differs
June 24, 2015
What’s the difference between awareness and lead generation marketing strategies and metrics? Why bother with awareness marketing at all?
New Apps, New Rules
I was recently directed to this interesting article from Jeffrey Hammond of Forrester Consulting. Apart from the provocative title, I think there’s a lot of...
Mind the Mobile “App Gap”
We've all heard it: Mobility is more than just a trend.
What started out as a consumer-driven phenomenon is now a movement being driven and shaped by a global business community looking to capitalize on the benefits of increased workplace productivity. It’s no wonder that demand for mobile...
Get Moving On Mobile
Gartner predicts that mobile application development projects targeting smartphones and tablets will outnumber native PC projects by a ratio of 4:1 by 2015. As developers face more pressure than ever to create custom...
Progress Partner Plus Series: A Chat with MIP’s Richard Firth
As we leap into 2013, we've decided to start a new series where we chat with some of our partners about their longstanding relationship with Progress and the ways that our solutions have helped them to bring innovative cloud, web and mobile applications to their customers across industries.
We're...
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