the Customer is in Charge

In a world where product differentiation leads to short-term success, customer-centricity is paramount. But unlike earlier times, managing customers’ experience is not simply a matter of capturing customer information and order requests. Get this Yankee Group Report: Customer-Focused Experience Management Must Be an End-to-End Process to learn more about today’s reality that requires CSPs to evolve from an operational service strategy to a more customer-focused experience management model.

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Optimal Customer Experience is Essential in the Connected World

In this report you will discover:

  • The new market reality for communications service providers (CSPs) is to transform their business around their customers.
  • Today’s CSP operations infrastructure is neither meeting the needs of customers, nor is it as cost-effective as the competitive market requires.
  • CSPs must have an end-to-end perspective on customer experience.
  • Intelligent, interactive operations software is key to delivering on this perspective.

 

Learn how to stand out from the competition as you strive to increase customer loyalty and overall spend in this report!

Get this Yankee Group Report