An email campaign is a targeted and detailed strategy what message, when, to what subscribers to deliver and how to measure the efficacy of the strategy meant to build communication, awareness, and trust with the customers.
Before you create a campaign, you need to have a mailing list with recipients of your message and, optionally, a message template. You create a campaign by defining its basic properties and subsequently creating successive issues of each campaign. When creating new issues, you can also create an A/B test to compare the effectiveness of two issues on a sample of your subscribers and find out which email message version is more successful.
Increase your Sitefinity skills by signing up for our free trainings. Get Sitefinity-certified at Progress Education Community to boost your credentials.
The free standalone Web Security lesson teaches administrators how to protect your websites and Sitefinity instance from external threats. Learn to configure HTTPS, SSL, allow lists for trusted sites, and cookie security, among others.
The free on-demand video course teaches developers how to use Sitefinity .NET Core and leverage its decoupled architecture and new way of coding against the platform.
To submit feedback, please update your cookie settings and allow the usage of Functional cookies.
Your feedback about this content is important